43 pages • 1 hour read
Ken Blanchard, Sheldon BowlesRaving Fans: A Revolutionary Approach to Customer Service
Nonfiction | Book | Adult | Published in 1992A modern alternative to SparkNotes and CliffsNotes, SuperSummary offers high-quality Study Guides with detailed chapter summaries and analysis of major themes, characters, and more.
Before You Read
Super Short Summary
Raving Fans by Ken Blanchard and Sheldon Bowles guides individuals in customer service to transform customers into enthusiastic supporters. The book emphasizes understanding customer needs, delivering exceptional service, and maintaining consistency. Through simple strategies, individuals are encouraged to create a memorable customer experience, ultimately fostering loyalty and positive word-of-mouth recommendations.
Reviews & Readership
Review Roundup
Ken Blanchard and Sheldon Bowles' Raving Fans is widely praised for its straightforward, engaging narrative and practical customer service strategies. Readers appreciate its simple yet powerful message on exceeding customer expectations. However, some criticize its overly simplistic approach and lack of depth in complex business situations. Overall, it's a valuable, if basic, guide for creating customer loyalty.
Who Should Read Raving Fans?
A reader who enjoys Raving Fans by Ken Blanchard and Sheldon Bowles likely seeks to improve customer service and leadership skills. They appreciate practical guidance and storytelling. Fans of The E-Myth Revisited by Michael E. Gerber or Delivering Happiness by Tony Hsieh may find it compelling.